10 Best Social Media Management Tools [With FREE Plans]

To be successful in today’s market, you need reliable tools for your business, and social media is one of them. Are you looking for the right social media tool for your business? Check this article to get some amazing Social Media Management tools.

Social Media is an ultimate tool that you cannot ignore if you want to reach the right audience for your business. However, it is important to prepare a sound Social Media Strategy for your business and brand with the right tools.

SocialPilot is an ultimate social media management tool that empowers you to manage all your social media marketing tasks. It enables you to publish and schedule content across multiple platforms with insightful analytics.

If you want to get more out of your social media profiles and campaigns, start using a reliable social media tool. It will help you to effectively manage all your content and provide useful tools for content creation and scheduling.

Explore the best social media management tools and their features to grow your social media presence.

Disclosure: If you make a purchase after clicking links in this article, I may make a referral income, at no cost to you.

What Is Social Media Management Tools:

Social Media Management tools are the platforms that help professionals manage and perform multiple activities on social media. It includes content creation, content scheduling, publishing, reporting, analytics, and automation.

There are different types of social media management tools available in the market for achieving different goals. It helps you to improve your ROI, improve work efficiency, track your campaigns, get better insights from social media, and more.

Social Media Tool	Unique Key Features	Best Offer	Get Now
SocialPilot	Get Everything You Need	Free Trial	Try for Free!
Tailwind	AI-Enhanced Marketing	Forever Free Plan	Try for Free!
NapoleonCat	Automate Your Conversations	Free Trial	Try for Free!
Later	AI-Powered Caption Writer	Free Trial	Try for Free!
Crowdfire	Discover Best Content	Free Plan	Try for Free!
HubSpot – Social Inbox	Best Social Listening Tool	Free Plan	Try for Free!
SocialBee	AI Post Generator	Free Trial	Try for Free!

However, the major goal of using a social media management tool is to grow your social media presence effectively. Additionally, it should provide you with proper guidance to grow your business with successful marketing campaigns.

Thus, choosing the right social media management tool is essential to develop your online brand. Together, with a social media tool and your marketing strategy, you can easily connect and engage with the right audience for your business.

Why You Need Social Media Management Tools:

Social Media Management tools provide you with a wide range of benefits that help you to effectively grow your social media influence. If you are an individual or small business, it can make your work simple and easy with automation.

1. Improve your Work Efficiency:

Social Media Management tools assist you in multiple tasks and ultimately improve your work efficiency over some time. It is especially useful for individuals and small teams, where you need to manage many things all by yourself all the time.

Whether you are facing problems with content creation, scheduling, or writing captions for your post, it will help you in all. Social Media tools provide the right features that not only make your work simple but more efficient.

2. Get Higher Return on Your Investments:

You can get a higher ROI with social media management tools by leveraging the tools for content publishing, post scheduling, audience engagement, team collaboration, utilizing the power of AI, and detailed analytics.

All these features offered by social media tools help you to improve your brand on social media and to get more customers for your business. Thus, it increases your website traffic, conversions, and ROI for your business.

3. Better Analytics and Insights:

Social Media Marketing is an essential part of marketing strategy which provides many useful insights and data. It includes details like social media engagement, growth in followers, and conversions from social media.

Social Media Management tools provide a single dashboard to check the analytics data from all the connected profiles on multiple platforms. And, it helps you to make a better marketing strategy for your business with analytics.

10 Best Social Media Management Tools:

Social Media Management is an important task for businesses and professionals because of the increasing influence of Social Media. It helps you to connect with your audience and to directly reach them to share your content.

These are the 10 Best Social Media Management Tools for your business:

#1. SocialPilot:

SocialPilot is a popular social media management and scheduling tool to uplift your social media and marketing strategy. It helps you to grow your social media engagement and to manage the interaction with your followers.

You can simply start for free with the Free Trial and try all the Social Pilot features for free. In fact, you do not need a credit card to get the trial and it allows you to cancel your account anytime or whenever you want.

Top features offered by SocialPilot:

• Create content faster with AI
• Access a complete view of planned content
• Manage team members effortlessly
• Combine multiple analytics reports
• Share content in an instant

With SocialPilot, you get amazing features like powerful publishing, seamless collaboration, insightful analytics, and a smart AI assistant. These features make it a perfect social media management solution with the power of smart AI.

You also get many useful resources and tools with SocialPilot to improve your social media presence and grow your online business. Thus, it is a useful social media management tool to increase your business visibility online.

#2. Tailwind:

Tailwind is a social media marketing tool that feels like a marketing team to you because of its features and a forever-free plan. It is a useful tool to Plan, Write, Design, and Promote your social media content and to grow your business.

You should surely try Tailwind’s AI Chrome extension which is a powerful tool designed to help you generate marketing content easily. Plus, it helps you to optimize copy for your social media posts, email campaigns, and more.

Top features offered by Tailwind:

• AI-Enhanced Marketing
• Leverage AI to grow your Online Store
• Content Ghostwriter for Content Creation
• Content Copilot for Actionable Plans
• Maximize your Reach and Engagement

Tailwind assists you in creating the right marketing plan for your business with content creation ideas and examples. It makes your work more organized with an easy-to-follow plan with reminders to keep you consistent in your marketing.

You also get a complete solution to Create, Schedule, and Optimize content for your marketing campaigns with it. Thus, Tailwind is called a social media marketing team to effectively manage your social media and content plan.

#3. NapoleonCat:

NapoleonCat is an all-in-one social media management platform that connects your teams and simplifies your work. It is much more than a social media tool because it helps you publish your content and analyze the final results.

With NapoleanCat, you can manage the Facebook Page, Facebook Ads, Instagram Ads, TikTok Business/Private Account, LinkedIn Company Page, Twitter Account, YouTube Channel, and Google My Business Account. 

These are the key features of NapoleanCat:

• Schedule content across platforms
• Automate conversations on social media
• Measure social media marketing performance
• Improve your performance with social media reports
• Engage communities and manage social customer service

NapoleanCat helps you to automate your social media work and save your time that you can utilize on important tasks. It automates your social sales, teamwork, moderating ads, scheduling, publishing, analytics, and reporting.

You can also strengthen your online brand by tracking the performance of the content of your competitors. It helps you to be a step ahead of your competition and plan your strategy in your own unique way with NapoleanCat.

#4. Later:

Later is a social media management and influencer marketing platform to crush your social goals faster. It helps you to automate your daily social tasks and turn your followers into customers with the Link in Bio feature.

Apart from the social media management features, you can manage your social media campaigns and find creator for collaboration with Later. You get the trusted influencers who match your brand and automate social tasks.

Top features offered by Later:

• Every social media tool in one app
• Never forgot to post again
• Generate Instagram captions in seconds
• Create better content faster
• Schedule and post on the go

You can measure the results of your social media marketing campaigns and know what content works for you with Later Analytics. It provides you detailed audience and engagement data to see which posts are working.

This feature ultimately helps you to create the content that your audience love and engage with. Later is an amazing social media tool to automate your social tasks and to effectively manage your social media campaigns.

#5. Crowdfire:

Crowdfire is a powerful social media management tool for brands, businesses, agencies, and individuals to level up their social media marketing. It allows you to publish the latest content from your blogs and website on social media.

You can discover and schedule content, and manage all your social accounts from one place with Crowdfire. The content curation feature by Crowdfire curates content across the web from thousands of sources and saves you time.

Top features offered by Crowdfire:

• Schedule up to 800 posts on the VIP Plan
• Connect up to 20 accounts per social network on the VIP Plan
• Access to analytics data from 7, 30, 90 days and customized date
• Hashtag suggestions based on your most used tags
• Auto-customize content for each social platform

It automatically customizes your posts for all your social profiles, taking away the headache of crafting separate posts for each social network. You can also try the features – Report Builder, Analytics, and Competitor Analysis, for more insights.

With Crowdfire, you get a complete solution for creating content, publishing at the right time, analyzing the reports, and tracking mentions. All these features make Crowdfire a useful social media tool that simplifies your work.

#6. HubSpot – Social Inbox:

Social Inbox is a social media management tool offered by HubSpot to help you prioritize your social interactions and engagement — so you can connect with the right people who matter most to you and your business.

You can also use it to publish content to social networks from the same place you build campaigns. And, it can set up keyword monitoring for your profiles so you never miss a mention and link all your interactions back to your CRM.

Top features offered by HubSpot:

• HubSpot’s AI-powered social post generator
• Build and publish social media campaigns with ease
• Monitor social mentions to never miss a conversation
• Get report on social media marketing ROI
• Check HubSpot’s free social media resources

With Social Inbox, you can use HubSpot’s AI-powered social post generator to quickly draft and publish content directly on social media. Plus, get the suggestions for the best times to post so you can schedule content for the right time.

Finally, Social Inbox connects the results of your social media marketing campaigns directly with your Sales CRM. It helps you to get better results from your social media marketing strategy and get a higher ROI.

#7. SocialBee:

SocialBee is an AI-powered social media management tool to publish, analyze, engage, collaborate, and streamline your social media posting. With it, you also get the special power of content batching and recycling.

It allows you to create captions and visuals for every platform from one place, and keep your social presence consistent. SocialBee streamlines your content creation process so you can eliminate repetitive tasks and craft better posts faster.

Top features offered by SocialBee:

• Use SocialBee’s free AI post generator
• Customizable tone of voice
• Several content variations to choose from
• 1000 pre-made AI prompts
• AI assistant to plan your social media strategy

You can leverage the AI features offered by SocialBee to create more content in less time and remove the tedious content creation process. Additionally, it offers features for publishing, scheduling, engagement, collaboration, and more.

With SocialBee, you get the AI tool designed to craft and execute a tailored social media strategy based on your brand’s unique needs and goals. Thus, it is the right tool for you to automate your social media management with AI.

#8. Zoho Social:

Zoho Social is the social media management tool offered by Zoho to help businesses and agencies grow their social media presence. It allows you to plan ahead with scheduling to publish content at the right time.

You can schedule unlimited posts, monitor, and create custom reports to analyze your social media performance with Zoho Social. All these features simplify your social media management work with a complete suite of tools.

Top features offered by Zoho Social:

• Add AI intelligence to your creativity
• Manage all your conversations with Inbox
• Integration with Zoho CRM and Canva
• Social media monitoring and listening
• Data-driven analytics and reports

The Inbox feature offered by Zoho Social helps you to manage, organize, and assign across all social media channels. It simplifies the process of social interaction across various networks by providing a unified interface.

You also get powerful analytics and reports features which include trial and error methods like A/B testing. Plus, you get detailed reports of your performance on different social media channels, making, Zoho Social a helpful tool.

#9. Circleboom:

Circleboom is a futuristic social media management and Twitter management tool powered by OpenAI. It assists you in designing, planning, automating, and scheduling your social media posts from one place.

The Social Publish Tool helps you to create engaging content for your audience with the power of AI. Plus, it helps you to manage and schedule all your social media posts and captions from a single dashboard.

Top features offered by Circleboom:

• Social media hashtag generator
• Circleboom Twitter tools
• Social media AI post generator
• Grow your Twitter network
• User analytics and tweet stats

Circleboom’s Twitter Management tool enables users, brands, and small businesses to grow and strengthen their Twitter accounts. You can use the built-in tools to delete your Twitter likes, tweets, retweets, or the whole archive of yours.

It also provides Twitter account analytics, follower/friend insights, tools to find fakes, spammers, inactive accounts, and smart search tools to find new peers. Thus, it is a modern social media tool to manage your Twitter on the go.

#10. Hypefury:

Hypefury is your personal assistant to grow and monetize your audience on social media like X (Twitter) and Instagram. It is a powerful tool for Content Creators to grow their audience and to get more sales with the power of automation.

There is a wide range of features offered by Hypefury that help you create viral content, automate your posts, and generate more sales. With these features, you can set up your marketing calendar and push your promotion very easily.

Top features offered by Hypefury:

• Write authoritative posts in seconds
• Create new content seamlessly
• Grow your online audience
• Grow your email list
• Sell more products

You can create and publish viral threads on Twitter with Hypefury that can generate millions of impressions. Plus, Hypefury converts your tweets into screenshots for Instagram, to easily repurpose and share it instantly. 

It makes your work simple with viral thread hooks and a list of compelling hooks to create viral content. Thus, Hypefury is a handy tool for content creators to grow their online brand with amazing and viral content.

FAQs about Social Media Management Tools:

Check the frequently asked questions about Social Media Management tools to learn how you can utilize them for your benefit. It can help you to grow your brand on social media and effectively manage your audience engagement.

#1. Which social media management tool is best?

There are multiple social media tools available in the market, however, very few offer the best value. SocialPilot is one of the best social media tools for your social media management requirements because it offers a wide range of benefits to you.

#2. Is social media the best marketing tool?

Social Media is the best and right marketing tool to reach your audience on their favorite channels. It helps you to get real-time information about your audience and to target a niche audience for your business to achieve your business goals.

#3. What is social media monitoring?

Social Media Monitoring is the process of identifying what is being said about a brand, individual, business, or product on different social media channels. It helps marketers to monitor their brand image on social media platforms.

#4. Why are social media tools important?

Social Media tools are essential to elevate your marketing strategy because they help you to improve your work efficiency and productivity. You can use social media tools for scheduling, engagement, workflow management, and analytics.

#5. What is social listening?

Social Listening means analyzing your online conversation about your brand and your industry to get more information about your audience. It includes monitoring engagement on social media channels and thus, also called social media listening.